CCD builds a roadmap for higher search ranking

How our digital marketing along with Analytics & reporting services increased conversions for CCD?

CCD was struggling to grow their practice. The problem within reach was how to improve the existing website and make it work better for the potential target market.

With a blend your PPC and SEO campaigns we managed to increase rankings, boost website traffic, improve CTR, reduce cost per conversions, and get maximum ROI for our partner.

Challenge

Being a newbie in the market, CCD needed to grow fast to make their name in the market.

  • CCD was already heavily involved in pay-per-click search marketing. However, they had not achieved good organic search rank for their multiple landing pages.
  • Being a newbie in the market, it was struggling to serve (treat) more and earn more. The problem within reach was how to improve the existing website and make it work better for the potential target market.
  • The quality of the site required lots of consistencies for a massive increase in website visitors.

Strategy

After multiple SOSTAC consultations, we formulated an SEO & PPC plan to maximize conversions and improve user experience.

  • Identified targeted keyword generating the maximum revenue for PPC activities
  • We took management and supervision of the Google Adwords and other PPC campaigns, renovating better-performing keywords, ads, and landing pages.
  • We restructured their on-page SEO elements to ultimately boost conversions. In addition, we also reinforced off-page SEO by establishing links from quality sites.
  • Established Inbound & outbound call tracking metrics for better understanding of the route of a successful conversion.

Transformation

How synchronised effort various business units improved our partner’s business.

  • Increased organic search rank and traffic for competitive search terms by 39.93%.
  • Improved conversion rates for high demand treatments by 810.14%.
  • From the robust reporting structure, the client was able to get real-time insights on the effectiveness of the implemented strategies.
  • Reduced cost per conversion click by 93.30%.
  • As organic search traffic increased for converting keywords, CCD decreased its spending on paid keywords. At present, the two campaigns (paid search and SEO) work in synergy with one another.

Are your business issues similar? Want to know more about our client’s challenges? 

Our key services i.e., digital marketing and analytics & reporting resolved all the issues of our client and enabled them to reach to their target. If you’re facing the same challenges in your business, feel free to call us

About

Clear Choice Dental offers restorative, surgical, and aesthetic dental services across Yokine and Maddington. Their mission is to provide lifelong optimal oral health to their patients.

Industry: Healthcare, Dentistry

Platforms: PPC - Google Adwords and Facebook, Google Data Studio

Services: Digital Marketing, Analytics & Reporting

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Testimonial

Our customers loves us

Currently, Dentistry across Perth is experiencing a significant downturn. Digital approach to client acquisition and partnering with QL has exceeded our expectations. Great work Raj and his Team.

Dr. Sandeep Sharma

Director, CCD

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